
Founded in 2024, Bar-BAE Fitness was created with one goal in mind: to empower you to look and feel strong through every rep, step, and stretch. What started as a vision for bold, functional, and fashion-forward activewear quickly grew into a movement built on confidence, culture and community.
From our first drop to becoming a go-to brand for women who train hard and slay harder, we’re here to make fitness feel fierce—one fit at a time.
We take pride in every stitch. Our products are made with care, using durable, high-performance materials that move with you and last through every workout and wash.
We create activewear that empowers. Every piece is made to help you feel strong, sexy, and unstoppable—because fitness is as much about mindset as it is movement.
We’re more than a brand—we’re a community. From supporting women-owned businesses to creating safe spaces for self-expression, we’re all about lifting each other up.
Step into a community that’s bold, supportive, and driven.
At BarBAE Fitness, we’re more than what we wear — we’re who we become.
Join us and feel the difference.